Concept, Image, and Word Harmony™
Graphic Design ~ Print and Digital • Creative Concept Design • Branding • Multilingual Design • Motion Design
Hello,
I strive for concept, image and word harmony in design. Effective design requires a good idea supported by images, and messaging that enhance and elevate the visual communication.
I am Muhsin Alie / Mike Alie / محسن علي, a conceptual graphic designer, art director, and artist. I am fluent in English and Arabic and have experience with multilingual graphic design and marketing.
Early in my career, I designed broadcast graphics and animation for a Sacramento television station, ABC10-KXTV for five years. For 20+ years, I have designed print and digital marketing campaigns for California state agencies including California Department of Transportation (Caltrans), California Department of Social Services (CDSS) and Sacramento State (California State University, Sacramento) and the music industry.
Currently designing:
brochures, posters, folders, newsletters, flyers, postcards, mailers
brand refresh, logos, packaging
print and digital ads, infographics
website and email graphics, animated .gifs
Squarespace website design
event signage, pull-up banners
presentations
interactive PDFs, fillable forms, eBooks and magazines
My strengths:
creative concept design including brand name development, taglines, visual identity, and special promotions
forensically detailed, crisp digital and print-ready files with extra attention to spelling
Photoshop, InDesign, Illustrator, Acrobat, Adobe Creative Cloud, Squarespace, Powerpoint, Keynote
image color correction and retouching - Photoshop, Lightroom
InDesign publication layouts (brochures, catalogs)
production and/or design using existing branding
effective project management (especially on projects with many varied design assets)
deadline-driven
great communicator
witty sense of humor :)